The University of Oxford

Through our reputation around the world, and the strength of our name, we are considered a classic English brand and can easily extend into a range of relevant product categories.

In turn, this enables us to create a lifestyle brand, imbued with aspiration and able to compete with other established premium brands around the world.

Each aspect of the University, its colleges, museums, libraries and sporting accomplishments as well as its formidable record in research and discovery, can be harnessed to create products that are supported by propositions and stories that add value and generate interest.